Aug 15 2012

Watch Your Mouth

Watch what comes out of your mouth: In a study in the Journal of Consumer Research, 80 percent of women stuck with their diets by saying, "I do not eat that" to temptations, while only 10 percent succeeded using "I can't eat that. " "I can't signals deprivations, which makes you more likely to cave, whereas "I don't" signals determinations and empowerment, making your refusal more effective," says study author Vanessa Patrick, Ph.D., of the University of Houston. But you don't have to announce that you don't eat cake, reframing your self-talk works too. (Women's Health)

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